Media
Increase audience engagement.
From reporters and contributors to social media and ad operations, media teams have to work together to maximize the opportunity of trending topics.
Increase audience engagement.
From reporters and contributors to social media and ad operations, media teams have to work together to maximize the opportunity of trending topics.
Ways Media customers use Revere
Identify content trends as they happen.
Automate performance reporting and delivery for outlets.
Surface insights about what’s driving audience engagement.
A rapidly evolving story
The media industry has changed dramatically. Channels and audiences are increasingly fragmented, making it challenging to understand how people are engaging with content. Journalists need this information to develop content that increases engagement. Advertising teams need it to identify opportunities for advertisers.
Data is the next battleground for media.
Journalism, Media, and Technology Trends and Predictions 2018, Reuters Institute for the Study of Journalism
First on the scene
With audience and advertiser data locked away in complicated analytics tools with limited access, it’s impossible for the broader team to understand what’s trending until after the fact. The delay in relaying that intel means the opportunity to engage and amplify is lost.
Automated trend notifications
Revere automatically surfaces notifications about content trends and advertiser performance to the team. With Revere’s monitoring and alerting teams can be notified about critical information so they can coordinate a response and take the lead in audience engagement.